Importance of App Reviews and Ratings

Share Importance of App Reviews and Ratings   App reviews play vital role in overall performance of your app. Review help users to decide whether they download app or not. It has more value in terms of Apps Store Optimization. Especially since the latest change in app store algorithm aiming at “humanizing”. Ratings and reviews play very important role in any app install decision. People usually listen what others talking about app and if it has not good rating and reviews people will not going to download it. If your app is good but lack of rating and reviews will not lead more downloads. Therefore having good ratings and reviews play very important role and can make your app bettter...

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Writing Mobile App Description

ShareWriting Mobile App description In Apps store optimization we always feel that App description play important role in making your app searchable and good. One must have good app description to have your app in top charts. This is the Window of any app user will read it and will decide whether he wants it or not. Writing effective and good description might help your app to stand out from others.   Tips and Tricks for writing Awesome Description Try to cover most valuable and best words on first sentence. They are just like headlines of your app. Try to wrap maximum about your app in first few lines starting with most describable and elaborative words. Idea from competitors...

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Marketing Tips I learnt from Delhi Elections

Share Marketing Tips I learnt from Delhi Elections Watching 2014 Lok sabha elections and Now Delhi Elections give me vast knowledge of marketing.   Just Like AAP me too in start up phase and have no funds to sustain myself in App World. But AAP marketing tricks really teach me (not only me but crores of people) that If you are determined you can achieve the success. India has biggest democratic country. Where public cast their vote to leaders and each one run country. But in reality common man cast their vote but they are almost ignored. In recent years India is facing major roller coaster in their politics. Two biggest National parties face major set back by losing Delhi...

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Online Advertising and its Impact

ShareOnline Advertising and its Impact   Online Advertising is one of best marketing technique which involves internet users to achieve web traffic and main purpose is to covey the marketing message to maximum people.   In last few years when this whole world start connecting through online the concept of online advertising start breeding. Within just few years online advertising become million dollar industry. In 1978 first Email Marketing has been started and after that it remains history. In 1991 commercial ban was lifted. In 1994 very first online advertisement has been appeared on web.  In 1996 first automated ad network come to existence. This was the first time when advertisers can give their advertising on hundreds of other...

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Monetization Strategy

Share  Just before five years back I haven’t heard about Mobile application and it as my business I never thought of…. But in just five years Its most talked about business. The applications or app industry has more than its fair share of specials. Poised to double its global revenues by the end of this year to $26 billion and attract 102 billion downloads annually as per Gartner, this industry is fast looking like the proverbial hen that lays the golden eggs.   The consensus around the industry is that Google dominates the mobile market with 900 million users, while Apple follows with 600 million iOS devices purchased, and Microsoft comes in third place with an estimated 12 million Windows...

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Mobile app marketing Strategy

ShareMobile app marketing Strategy Around Million of apps are there in market and making your app discoverable is something which is not easy any developer. Building great app may not be sufficient for you till you don’t do its marketing properly. To create renewable app one must plan proper marketing strategy to reach out your customers. Your main objective should be to reach end users so you need to understand your customers and their behavior too. Designing your app marketing plan is important and very descriptive. And you need to find who would be your app user and what intend to do with your app. Release and update: You need to release your app with your app main features but...

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